Hello, I'm Ritika Anand

UX/ UI Designer

UX Researcher

Idea to Reality.

End-to-End Digital Transformation

“Crafting engaging solutions through thoughtful design thinking”.

A passionate commitment to creating fluid digital experiences is held by me, a UX/UI Designer. User-friendly designs are crafted by me with expertise in translating complex concepts. Industry-standard design tools like Adobe Creative Suite, Figma, Sketch are proficiently used by me. A strong understanding of user research methodologies is held by me. Many design projects have been led by me during my course of experience, and continuous efforts are made by me to learn and do better with each experience.

What I do

From understanding your requirements, conducting user interviews, designing a blueprint and delivering the final product, I do everything that falls in between these lines.

User Research

Contextual Inquiry, User Interviews, Market Research, Affinity Mapping, Competitor Analysis, Heuristics, User Personas, Storyboards, Surveys

Design /Conceptualisation

Task Flows, Journey Maps, Paper Prototypes, Wireframes, Low& High Fidelity Prototypes, Interaction Design

Validation

Usability Testing, Design Gap Analysis, User Testing

"Habit- forming products often start as nice-to-haves ( vitamins ) but once the habit is formed, they become must- haves ( painkillers )."

~ Hooked, Nir Eyal